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Marketing a New Website for Your Business

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Next to registering the name, creating and launching your website is another way to announce your business to the world. There is no problem celebrating this moment, but the work doesn’t stop there. Getting eyeballs on that website is going to take a lot of work. Fortunately, the Internet is flexible and provides many advantages to help your promote your business. Read more

Basic SEO Strategies That Work

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Getting more traffic is something all website owners think about. One of the best ways to increase website traffic is called search engine optimization (SEO). SEO is the process of adjusting certain elements of a website to make it more attractive to search engines, resulting in higher listings in online search results.

 

At the heart of any good SEO strategy is keyword research. Analyzing the phrases being entered into search engines provides a list of potential keywords for use in an SEO campaign. Content is then created using these keywords, with the hope that it will be listed at the top of the results when the keywords are used in an online search.

 

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